|We can do better than this.|
If you’re around me long enough, you’ll hear at least one of what I call “Awesome or Awful Ideas”. Yesterday was a very slow day at work, so I was watching Jack of All Trades on Netflix. The movie, plus a lot of free time “on the clock” yesterday triggered one of these ideas.
2. Photographer or photo licensing
4. Manufacturer for printing & packaging
|The last time the Cape Cod League had cards.|
For the college teams, it’s difficult to self produce cards. Rosters aren’t completed until right before the season, and seasons are very short. To get the cards turned around with that year’s players in their summer league uniform is incredibly difficult. But for a company to come in and release the previous year’s team with stats, particularly for the Cape League, I believe would have significant collector appeal. It may be speculative, collectors trying to grab pre-debut cards for those guys that will eventually turn into the next Frank Thomas.
|Richie Franklin and his team have released 4 beautiful WFL card sets.|
5. Teams are the best avenue for distribution. They have foot traffic at every game, and there’s no reason they wouldn’t carry their own set. But there are also some unique distribution points that may not have been available to small publishers in the 80’s or 90’s. But, there are some retailers that either specialize in or carry significant stock of non-MLB baseball cards. The esoteric marketing value of summer college or indie ball teams fits in the same book as collectors who focus on Japanese or Latin baseball cards, or the football collectors who chase USFL, XFL and AAF cards.
There is a draw, I think, to small sets, sets that collectors can completely collect. I also believe there is a draw to sets with players and teams.